DoubleVerify Expands EMEA Presence With Meetrics Acquisition1 min read

I Germany-based Meetrics has been acquired by fellow ad verification outfit DoubleVerify (DV) which aims to expand its presence in EMEA after its multibillion-dollar IPO in early 2021. Financial terms of the transaction were not publicly disclosed although sources have cited the deal as a potential harbinger for a spate of further mergers and acquisitions following…

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